Roger Lanctot Director Automotive Connected Mobility Strategy Analytics
Title: Distraction and Delight – the Fine Line
Abstract: As car makers struggle to redefine the user experience in the highly connected car the temptation to distract the driver with delightfully displayed information is strong. The car makers that win this battle will combine richly rendered information in a minimalist package that engages without endangering the driver. At the same time, autonomous driving display opportunities remain tantalizing on the horizon. Both paths point to enhanced and brand defining in-cabin experiences.
Bio: As an Associate Director in the Global Automotive Practice, Roger Lanctot has a powerful voice in the definition of future trends in automotive safety, powertrain, and infotainment systems. Roger draws on 25 years experience in the technology industry as an analyst, journalist and consultant. Roger has conducted and participated in major industry studies, created new research products and services, and advised clients on strategy and competitive issues throughout his career. Roger joined Strategy Analytics after five years at Telematics Research Group, where he built the client base into a broad portfolio, which was sold to iSuppli. His privileged relationships and extraordinary connectedness help keep Strategy Analytics in the forefront of industry thought leadership. Just in 2010, Roger broke the story of OnStars plan for an aftermarket retail product and Sirius XMs unannounced shift to the XM platform by 2016. Prior career stops for Roger include directorships at NPD, PC Data, CMP (now United Media), Fairchild and Hearst.
Roger holds an AB in English from Dartmouth College.